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Devex Interviews Malaria No More CEO About Mobile Phone Campaign Against Malaria

Highlighting the launch of Malaria No More’s “‘Power of One’ campaign, which links mobile phones around the world with a tracking program for malaria testing and treatment supplies, so individuals can track the impact of their charitable donations,” Devex interviews CEO Martin Edlund “about the prospects of eradicating the disease,” how “mobile technology can help overcome the ‘bad’ information that has plagued similar initiatives for decades,” and “his hopes for a robust replenishment of the Global Fund, a process already underway with major donor announcements in recent weeks.” According to the interview transcript, Edlund talks about the aims of the new campaign, challenges to the mobile platform, and what is needed at the policy level as the U.N. looks at new development goals, among other topics (Igoe, 10/2).