A three part study on the sexual content on television’s family hour, and the impact on children and their families. The family hour is the first hour of prime time programming, 8-9 p.m. in most areas of the country. The project includes: (1) content analysis looking at three decades of sexual content on network television during the family hour; (2) a survey of parents about sexual content on television today; and (3) focus group reports with children and parents about how children respond to sexual messages on television. For a copy of the guide for parents on “Talking With Kids About Tough Issues,” including a special supplement on “Television As A Tool: Talking With Kids About TV,” both also produced by the Kaiser Family Foundation and Children Now.

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The independent source for health policy research, polling, and news, KFF is a nonprofit organization based in San Francisco, California.