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Reaching the MTV Generation – Main Page

Reaching the MTV Generation: Recent Research on the Impact of the Kaiser Family Foundation/MTV Public Education Campaign on Sexual Health Since 1997, MTV: Music Television and the Kaiser Family Foundation have partnered on an Emmy Award-winning public education partnership to inform and empower young people about critical sexual health issues.…

An Overview of HIV/AIDS in Black America

Black Americans account for more HIV and AIDS cases, people estimated to be living with AIDS, and HIV-related deaths than any other racial/ethnic group in the U.S. Today, Black Americans make up about 12 percent of the U.S. population, but account for half of all new AIDS cases. And, despite…

Health Affairs Article: Leveraging the Power of the Media to Combat HIV/AIDS

Since the mid-1990s the Kaiser Family Foundation has partnered with U.S.-based media companies on comprehensive HIV/AIDS campaigns. This paper, published in Health Affairs, Vol. 24, Issue 3, May/June 2005, outlines the unique public education model that it is using, and how Kaiser is expanding this work globally by working with some…

A Guide for Parents for Talking with Kids about Tough Issues

This parent guide offers practical, concrete tips and techniques for talking easily and openly with young children ages 8 to 12 about tough issues:sex, HIV/AIDS, violence, drugs and alcohol. Talk With Your Kids…before everyone else does.

African American and HIV/AIDS Survey

A national random-sample survey of 811 African American adults, 18 years and older, on their knowledge, values and beliefs with respect to HIV and AIDS. It describes the perceptions and attitudes of African Americans, as well as subgroups within the African American community including women, young adults, parents, opinion leaders,…