Filling the need for trusted information on national health issues…

Trending on kff Ebola Marketplaces Consumer Resources

Gates Foundation Blog Interviews Director Of Aid Effectiveness At Oxfam About New Campaign

In a post in the Bill & Melinda Gates Foundation’s “Impatient Optimists” blog, Tom Scott, director of global brand and innovation at the foundation, and Gregory Adams, director of aid effectiveness at Oxfam, examine “why a new vision of aid is critical.” According to the interview transcript, they highlight a new Oxfam campaign — “featuring powerful images of community leaders, change makers, and advocates in developing countries, who have used foreign aid investments in their work” — and discuss the motivation behind the campaign, how it aims to change the U.S. conversation about aid, and how success will be measured in the long term (2/4).