StopSPID (AIDS) is the public education campaign of the Russian Media Partnership to Combat HIV/AIDS, a collective of more than 30 media and communication companies. Launched on World AIDS Day 2005 (December 1), it is an unprecedented nationwide effort that reaches the Russian public with information about HIV/AIDS through public service messages (PSAs), television and radio programming and print editorial content, consumer products placement, an extensive interactive internet campaign and free print and online information resources. The Russian Media Partnership has committed more than $250 million worth of commercial advertising space to the campaign for the first three years. The campaign is overseen by Transatlantic Partners Against AIDS (TPAA) in partnership with the Kaiser Family Foundation, Viacom, UNAIDS and the World Bank.
StopSPID Media Partners:
Transatlantic Partners Against AIDS (TPAA)
Stop SPID Resources
